Vantegrate for the Industrial Machinery and Equipment Industry

AI agents for Industrial Machinery: activate the installed base and sell aftermarket by serial number

Quote faster, monetize the installed base and raise contract attach rate without adding headcount

OEMsIntegratorsDistributorsIndustrial servicesEaaS and servitization

The grower loses a day of harvest because we take too long to quote a part.

A good share of the installed base sits dormant and the independent aftermarket captures it.

Every lost contract renewal is recurring revenue that never comes back.

No matter the sub-vertical or operating model (OEM, integrator, distributor, industrial services, EaaS), every Industrial Machinery company is up against the same obstacles today:

Quotes taking weeksDormant installed baseService reports at 72hMissed renewals

What Vantegrate's AI Platform solves for a Industrial Machinery Company

The suite covers the full industrial and aftermarket business cycle

From the grower's 6 AM inquiry about the broken planter to the Service Plus renewal 90 days before expiration.

Quotes in minutes, an installed base activated by real hours, service reports closed from the field, uptime measured live and critical-parts logistics coordinated with field service.

Quote in minutes

Quoting + aftermarket

24/7 WhatsApp with equipment identification by serial number, industrial CPQ, parts by application and field service scheduling.

Active installed base

Installed base

Maintenance reminders based on real hours of use (OEM telemetry), contract renewal and safety bulletins.

Work order closed in minutes

Technical documentation

Field service reports from the field, BOMs, certifications, customs paperwork and EaaS usage billing.

Decisions in seconds

Service operations

Uptime, MTBF, MTTR, FTF, SLA, attach rate and service revenue in natural language over WhatsApp from the field.

INDUSTRY OVERVIEW

What changed in Industrial Machinery and why aftermarket no longer holds up without artificial intelligence

Recurring aftermarket, a monetized installed base and met SLAs

Real profitability comes from sustaining the relationship with the installed base and meeting uptime: quoting parts in minutes, renewing contracts ahead of expiration and delivering field service on time.

Uptime does not wait

  • Industrial Machinery designs, manufactures, sells and maintains the equipment that keeps agriculture, construction, mining, energy, logistics and manufacturing running.

  • But the business shifted its center of gravity: the real money is no longer in the initial equipment sale but in what comes after (service, parts, contracts, upgrades).

  • McKinsey's analysis of 30 industries puts aftermarket services EBIT near 25% versus around 10% for new equipment, with parts gross margin above 30% against roughly 10% for maintenance; Deloitte estimates aftermarket operating margin at around 2.5x that of new equipment.

  • And that is where the OEM competes against the independent mechanic who answers the grower at 6 AM while the OEM's email does not land until 9.

The installed base has value

  • That is why the competition is no longer won on the equipment sale, but on the customer's uptime: defended MTBF, a first-time fix rate approaching best-in-class operations (sector benchmarks put the average at 75-80% and leaders above 88%, according to Aberdeen Group), growing service contract attach rate, and renewals that do not slip past the deadline.

  • Whoever combines their industrial stack (ERP, industrial CRM, CPQ, field service management, IoT) with AI agents monetizes the installed base without adding headcount; whoever leaves the base to manual sales-rep follow-up hands the aftermarket to the competition.

Del primer WhatsApp al décimo service

Una operación conectada de punta a punta

Before
0Disconnected tools
0Vendors
No visibility
Now
0Platform
0AI agents
Measurable results
INDUSTRY CHALLENGES

5 problems that erode the profitability of OEMs, integrators, distributors and industrial service companies

Five frictions that cost aftermarket, attach rate and uptime

Slow quotes, a dormant installed base, field service reports stuck in silos, late decisions and critical-parts logistics that miss the window come up in every conversation with a Head of Aftermarket.

We spoke with dozens of Industrial Machinery companies across the nine sub-verticals before defining our suite. These are the pain points that come up in every conversation with a CEO, Head of Service or Head of Aftermarket:

Challenge 01 of 05

Urgent parts and configurable equipment quotes that arrive too late

The grower loses a day of harvest because we take too long to quote a part.

Every new-equipment quote goes through engineering and takes two weeks.

Parts are quoted by hand from physical catalogs.

Aftermarket quote time runs into hours when the customer needs it now; on ETO/CTO for new equipment it runs into weeks and the customer buys from whoever made the short list first.

The aftermarket quote-to-order ratio falls short: some of it is lost to timing, some to a lack of technical precision.

THE VANTEGRATE PROPOSAL FOR INDUSTRIAL MACHINERY

The AI platform for the installed base: five agents that keep the equipment running

Five coordinated AI agents for pre-sale, aftermarket and installed base uptime

Vantegrate covers conversational quoting with CPQ and aftermarket, installed base activation, field service report processing, BI on uptime/MTBF/FTF and logistics + field service in one integrated implementation.

Without Vantegrate
With Vantegrate

The grower calls at 6 AM and the parts quote arrives at 11

Sellium identifies the equipment by serial number and quotes with stock in under 15 minutes

A material share of the installed base goes dormant and independent aftermarket captures it

Revio fires reminders by real hours (OEM telemetry) and 90/60/30-day renewals

Field service reports take 24-72 hours to reach the system

Arconte processes the technician's photo from the field and closes the work order in minutes

The Head of Service asks for FTF and SLA Monday and it arrives Wednesday

Metrix answers on uptime, MTBF, FTF and attach rate in seconds over WhatsApp

The critical part for the planter at mile marker 380 does not arrive and the customer loses a day

Trazzo dispatches with field GPS and coordinates the technician with reserved parts

That is Vantegrate for Industrial Machinery:
an integrated suite, implemented turnkey, with baseline metrics agreed with the client and hands-on support after go-live through every pre-season campaign and every harvest or job-site peak.

Built for OEMs, integrators, distributors and industrial service companies (agriculture, construction, robotics, food) across Latin America and the US

Book a discovery session

Here is how each agent works in Industrial Machinery, with real scenarios by sub-vertical.

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SELLIUM FOR INDUSTRIAL MACHINERY

24/7 conversational quoting: serial-number equipment identification, industrial CPQ and aftermarket in minutes

24/7 WhatsApp with equipment identification by serial number, CPQ and aftermarket

Sellium speeds up pre-sale for configurable equipment and automates conversational aftermarket: parts quoting by symptom, field service scheduling, contract renewal and EaaS.

Request a SELLIUM demo

Dato clave

Sellium is the salesperson who identifies the machine by serial number and quotes the part at 6 AM.

It lives on the WhatsApp Business API and performs three functions: it speeds up pre-sale for complex equipment (technical research, initial configuration, qualified lead), automates conversational aftermarket (parts quoting and dispatch, service scheduling, contract renewal, warranty) and serves the installed base with the equipment's history on hand (serial number, model, year, location, active contract, service history).

For Industrial Machinery, Sellium solves four critical scenarios:

Agricultural machinery distributor serving growers in-season with critical uptime

What practical value you'll find when you open this section

An agricultural machinery distributor (tractors, planters, sprayers) supplies 4,500 growers and cooperatives.

In the middle of planting season, a grower calls at 6 AM because their planter broke down in the field: they need a specific seed-row unit part today.

Before, the salesperson arrived at 9 and only then checked stock.

With Sellium, the grower sends the planter's serial number over WhatsApp and describes the problem; Sellium identifies the equipment, suggests the 3 most likely parts by symptom, confirms stock at each nearby branch, calculates urgency and arranges dispatch to reach the field in 4 hours.

The customer's uptime is back today, not tomorrow.

Typical results in Industrial Machinery:

  • Aftermarket parts quotes in minutes, not hours
  • Better quote-to-order ratio by responding on time and with technical precision
  • Higher effective coverage of the installed base through systematic follow-up
  • More service contract attach rate through systematic follow-up

Key features for Industrial Machinery companies:

  • Equipment identification by serial number, asset tag or name in the customer's fleet
  • 360 equipment history: active contract, warranty, maintenance, interventions, parts orders
  • Parts quoting by part number, description, cross-reference or by equipment application (search by symptom)
  • Distinction between on-hand stock, factory backorder and approved aftermarket
  • Technical service quoting: labor, travel, mileage, per diem by rate card and contract tier
  • Field service visit scheduling with a technician of the right skill set and an agreed window
  • Industrial CPQ for new equipment sales with a realistic lead time against the master schedule
  • Warranty management: coverage validation, claim capture, routing to service operations
  • Renewal, expansion or cancellation of service contracts and SLAs
  • EaaS / Equipment-as-a-Service: subscription lifecycle, upgrade, downgrade, cancellation
  • Native integration with industrial ERP (SAP S/4HANA Manufacturing, Oracle E-Business Suite, NetSuite, Dynamics 365, Infor CloudSuite, IFS Cloud, Epicor Kinetic), CRM (Salesforce Manufacturing Cloud), Field Service Management (Salesforce Field Service, ServiceMax PTC, Dynamics 365 Field Service, Oracle FSC, IFS FSM), CPQ (Salesforce Revenue Cloud, SAP CPQ, Oracle CPQ, Tacton, Configit) and PLM (Siemens Teamcenter, PTC Windchill, Dassault ENOVIA)

Packaging machinery OEM quoting a new line with industrial CPQ

What practical value you'll find when you open this section

An OEM builds packaging lines for food and beverage.

A client company proposes a project: a line to package 12,000 bottles per hour.

The quote requires process engineering, mechanical and electrical configuration, integration with the upstream line, certifications, installation.

Before, the initial pre-sale took two weeks.

With Sellium, it captures the project parameters (capacity, container format, integration with existing systems, desired timeline), builds a preliminary quote against the industrial CPQ and hands off to engineering with full context.

Initial response time drops from 14 days to 1.

Forklift service company with an installed base of 2,000 units

What practical value you'll find when you open this section

A service company maintains 2,000 electric and gas forklifts at industrial and logistics customers.

Every unit has a maintenance contract.

When a forklift stops on a customer's floor, the supervisor calls or messages on WhatsApp asking for service.

With Sellium, the supervisor sends the unit number; Sellium identifies the model, location, active contract, technician assigned to that territory, opens a service ticket, captures the symptom, validates whether it falls within SLA, books a visit and communicates the technician's ETA.

The customer gets an operational transparency they did not have before.

Robotics integrator quoting a turnkey project with FANUC, ABB or KUKA

What practical value you'll find when you open this section

An industrial robotics integrator quotes a robotic welding cell for an auto parts maker.

The project involves a robot (FANUC or ABB), a welding end effector, a rotary table, a vision system, programming and commissioning.

Sellium takes the initial inquiry, captures parameters (weld type, target cycle, integration with the line), references similar past projects, builds a preliminary quote with a realistic manufacturing and installation timeline, and hands off to the application engineer with the customer's full context.

REVIO FOR INDUSTRIAL MACHINERY

Installed base activation: reminders by real hours of use, contract renewals and safety bulletins with much higher open rates than email

Reminders by real hours, renewals and safety bulletins to the channel

Revio activates the installed base with real timing (OEM-specific telemetry) and fires renewal sequences 90/60/30 days before contract expiration.

Request a REVIO demo

Dato clave

Revio is the one that keeps the installed base alive, since otherwise it would go cold on its own.

The customer buys the tractor, the excavator, the packaging line or the forklift, and after that the OEM only shows up when something breaks, and by then the independent mechanic already quoted it.

Since the real profitability sits in aftermarket (where service margin comfortably outpaces new equipment, per McKinsey and Deloitte), Revio fires maintenance reminders based on real hours of use, contract renewals ahead of expiration, and safety bulletins over WhatsApp, then hands off to Sellium whoever replies.

Agricultural machinery OEM with an installed base of 12,000 tractors

What practical value you'll find when you open this section

An agricultural machinery OEM has 12,000 tractors and combines sold across Latin America, and a good share of aftermarket revenue is concentrated among customers connected to a brand technician; the rest only shows up when something breaks.

With Revio, it segments the base by model, hours of use, age and geography, fires maintenance reminders based on real hours (captured via John Deere Operations Center or an equivalent), contract offers ahead of warranty expiration, and relevant technical communications.

The goal is to reactivate the dormant base and raise contract attach rate on the segment that today only shows up when something breaks.

Key automations

  • Typical results in Industrial Machinery:
  • Better conversion to scheduled service with programmed maintenance reminders
  • More service contract renewals with a 90/60/30-day sequence before expiration
  • Reactivation of dormant equipment that independent competitors were capturing

Higher traction when launching implements compatible with the installed base

  • Much higher open rates than email: sector studies put WhatsApp at 75-98% versus a real-world 20-25% for email (Bird; Brevo)
  • Caterpillar distributor reactivating 2,500 construction units and a robotics service company
  • A Caterpillar distributor has 2,500 units sold across its territories (excavators, loaders, motor graders), and a significant share has not bought parts or service in over a year (they buy from aftermarket competitors). With Revio, it segments by model and age, fires maintenance reminders based on VisionLink (Caterpillar telemetry), a preventive contract offer, safety bulletin communication, aiming to recover part of that dormant base. A robotics service company with 600 robotic cells (FANUC, ABB, KUKA) that used to run manual renewals fires an automated 90/60/30-day sequence before expiration with a personalized proposal, ROI versus the cost of no coverage, and a similar customer's testimonial, to improve the renewal rate. Common campaign types in Industrial Machinery:
  • Scheduled maintenance reminder based on real hours of use (250, 500, 1,000, 2,000, 5,000 hours)

Warranty expiration with a service contract offer in the optimal window (30/60/90 days ahead)

What practical value you'll find when you open this section

Service contract renewal ahead of expiration with an early-renewal benefit

Smart automations

  • Safety bulletins and technical recalls by model, series or production lot
  • Software / firmware update communication for connected equipment
  • Upgrade or replacement offer for equipment nearing end of life (10-15 years in ag and construction)
  • Technical training for the customer's operators and maintenance staff
  • Proactive offer of critical parts ahead of peak season (planting, harvest, job site)

Reactivation of customers whose installed base has had no service activity in over 12 months

What practical value you'll find when you open this section

Predictive alerts based on IoT signals from connected equipment (vibration, temperature, consumption)

ARCONTE FOR INDUSTRIAL MACHINERY

Processing BOMs, field service reports, certifications and industrial technical documentation without typing

Field service reports, BOMs, certifications and EaaS without manual entry

Arconte closes out work orders from the field in minutes, indexes technical documentation (CE, UL, IRAM, INMETRO, ATEX) and bills EaaS usage starting day 3 of the month.

Request a ARCONTE demo

Dato clave

Arconte is the one that closes out the technician's report before they even get back from the field.

It combines modern OCR with language models (IDP) to read, interpret and extract data from any document, with no templates and no fixed-position rules, learning with every batch.

In machinery, every project and every service call generates documentation that has to live indexed and auditable for the equipment's entire useful life (10-20 years): field service reports, PLM BOMs, technical certifications, import customs paperwork, service contracts.

Arconte processes it and leaves it accessible.

Agricultural OEM with 200 field technicians closing out reports from their phone

What practical value you'll find when you open this section

An agricultural OEM has 200 field technicians serving 12,000 units.

Before, service reports were filled out on paper forms or emailed as free text.

Loading it into the system took 24-72 hours, with errors.

With Arconte, the technician photographs the completed report (or sends it over WhatsApp with a photo of the equipment and notes), Arconte extracts the parts replaced, hours, fault, recommendations, and pushes it to the field service system and the equipment's history.

Work order closeout drops from 48 hours to minutes.

With Arconte:

  • Component supplier invoices (motors, hydraulics, electronics, software) cross-checked against PO and BOM
  • Field service reports from the field: parts replaced, hours, materials, fault found, recommendations
  • Processing of technician photos (before/after condition, nameplate reading, damaged part)
  • Customs paperwork and bulky import documentation indexed by shipment and serial number
  • Service contracts with extraction of scope, SLA, term, renewal, validity, rate card and exclusions
  • Technical certifications (CE, UL, IRAM, INMETRO, NOM, IEC, API, ASME, ATEX) linked to the model or serial number
  • Heterogeneous PLM BOMs normalized to the ERP
  • Customer purchase orders in PDF, email or non-standard EDI converted into sales orders
  • Exception queue with under 5% human review in a mature operation

Typical results:

  • Significant reduction in per-document processing cost
  • Field service work order closeout in minutes instead of days
  • Faster industrial accounting close, moving toward top-quartile operations (~6 days per APQC)
  • EaaS usage billing ready at the start of the month instead of a week or more later
  • Freed-up administrative time in large field service operations

Robotics integrator with bulky shipments and a forklift EaaS company billing by usage

What practical value you'll find when you open this section

A robotics integrator imports FANUC, ABB and KUKA robots from Asia and Europe for turnkey projects.

Every import involves bulky documentation: bill of lading, customs clearance, certificate of origin, international commercial invoice, CE/UL certificates, packing list.

Before, everything went into physical and digital folders that got mixed up.

With Arconte, every import is indexed by clearance number, supplier, serial number, project, and searches during trade-compliance audits go from days to seconds.

An EaaS company places forklifts in customer plants and bills by hours of use: monthly reports from connected equipment are processed automatically, invoices are generated and sent with usage detail per unit.

Billing closes on day 3 of the month.

Specialty distributor with thousands of parts invoices from multiple manufacturers

What practical value you'll find when you open this section

A specialty food-equipment distributor represents several manufacturers and receives thousands of monthly invoices in heterogeneous formats, in different currencies, with deductions for promotions, trade programs, warranties and claims.

With Arconte, invoices are processed automatically, deductions are cross-checked against trade agreements, and reconciliation with each manufacturer goes from weeks to hours.

For companies with an approved-aftermarket-versus-genuine-OEM catalog, it automatically distinguishes between the two and applies differentiated pricing rules.

METRIX FOR INDUSTRIAL MACHINERY

Industrial business intelligence: ask about uptime, MTBF, FTF, SLA compliance, attach rate and service revenue in natural language

Uptime, MTBF, MTTR, FTF, SLA and attach rate answered in natural language

Metrix unifies ERP, CRM, Field Service Management, PLM, IoT and OEM telemetry to answer in seconds from the field or the office.

Request a METRIX demo

Dato clave

Metrix is the BI the field service supervisor consults from the field, with no SQL and no waiting on the BI team.

From the Head of Aftermarket to the CFO, anyone can ask about aftermarket in natural language and get the answer in seconds.

Industrial reality is heterogeneous: the data lives across industrial ERP, CRM, Field Service Management, PLM, industrial IoT platforms (PTC ThingWorx, Siemens MindSphere, GE Predix, AWS IoT, Azure IoT) and OEM-specific telemetry (John Deere Operations Center, Caterpillar VisionLink, Komatsu Komtrax, FANUC FIELD system, Toyota I_Site).

For the Head of Service, Head of Aftermarket, COO, CFO and field service supervisor

What practical value you'll find when you open this section

Decisions that used to wait for the weekly report now happen in real time.

Some questions Metrix answers for different sector roles:

CEO / Founder

How did the month close on service revenue?

Consolidated attach rate?

SLA met for top customers?

Average uptime across the serviced fleet?

COO / Head of Service

FTF by zone?

MTTR for critical equipment?

Work order backlog?

Technicians below expected productivity?

Head of Aftermarket

Service revenue by model?

Aftermarket per installed unit?

Attach rate by zone?

Top parts by category?

Head of Sales (new equipment)

Quotes open for more than 7 days?

Quote-to-order ratio by vertical?

Average CPQ quote lead time?

Head of Customer Success

Industrial NPS by customer?

Customers with contracts expiring in 90 days?

Quarterly renewal rate?

Head of Engineering

Warranty cost by model? · Top failure causes in the field? · Active recalls?

Access from WhatsApp in the field, with no need to learn traditional BI tools

Structural benefits

  • CFO: Service revenue / Total revenue? · Aftermarket margin versus new equipment? · Working capital tied up in parts inventory?
  • Field Service Supervisor: Where are my technicians today? · Orders assigned versus completed? · Materials reserved?
  • Structural benefits for Industrial Machinery
  • A single source of truth for the whole organization, with no arguments between service, aftermarket and sales over which SLA number is correct
TRAZZO FOR INDUSTRIAL MACHINERY

Industrial logistics and field service: urgent dispatches with special permits, technicians with critical parts and digital POD

Urgent critical-parts dispatch and field service coordination

Trazzo coordinates heavy equipment logistics with special permits and technician routes with reserved parts to sustain customer uptime.

Request a TRAZZO demo

Dato clave

Trazzo is the one that gets the critical part and the technician to the job site before the customer loses another day.

It solves two things at once: equipment and parts logistics (heavy loads, oversized loads, special permits) and field service coordination (the technician who has to arrive with the reserved part and on time).

Every hour of delay is lost customer uptime and a missed SLA.

The typical scenario we solve

What practical value you'll find when you open this section

An agricultural machinery distributor runs its own fleet for parts dispatch and technician transport to fields during peak harvest.

Before, routes were built by hand and the grower never knew when the part or the technician would arrive.

With Trazzo, the urgent dispatch of the planter disc is scheduled with GPS coordinates for the field, technician Lucas Fernandez receives the visit order in his app for the next day with parts reserved, the grower gets live tracking of the part and the technician with an exact ETA, and the digital POD is captured with a photo of the delivered part and the repaired equipment.

The customer's uptime is back today instead of tomorrow; the cost of a lost harvest day is avoided.

With Trazzo:

  • Route optimization for urgent parts dispatch with the customer's GPS coordinates
  • Coordination of field service technicians with critical parts reserved in the mobile app
  • Special permits for heavy equipment transport (oversized loads, escort, DOT/regional transport authority)
  • Compliance with strict windows at industrial customer plants (penalties for low OTIF)
  • Cold chain for sensitive components (electronics, batteries, specialty lubricants)
  • Digital POD with a photo of the delivered part, a photo of the repaired equipment, receiver signature, geolocation and timestamp
  • Customer notification at every milestone (dispatched, in transit, technician nearby, service started, completed)
  • Dynamic re-optimization for urgencies or cancellations
  • Integration with the field service mobile app to reserve parts and coordinate the visit
  • Reverse logistics for defective merchandise, evaluation units or return pallets

Typical results in Industrial Machinery:

  • Urgent critical-parts dispatch coordinated with live tracking
  • OTIF improvement on plant deliveries moving toward the compliance levels major industrial customers demand (leading retailers require on the order of 98%)
  • Fewer calls to customer service over industrial WISMO
  • Field service FTF that rises through better parts-and-technician coordination
  • Dispatcher planning time for urgent dispatches and technician routes cut drastically

Mining-equipment OEM and a construction-equipment distributor with its own field service

What practical value you'll find when you open this section

For a mining-equipment OEM delivering drill rigs to remote mines with special oversized-load transport permits, Trazzo coordinates transport, escort, municipal and provincial/state permits, and coordination with the on-site installation team.

For a Caterpillar distributor with its own field service for construction serving excavators on job sites at mile marker 380 on the highway, route planning for the technician factors in reserved parts, the technician's specialty (engine, hydraulics, electronics), the window agreed with the customer, and special permits if the equipment needs to move.

The operation connects with Arconte so the technician's report closes out from the field with a photo and notes, and pushes to the field service system automatically.

VANTEGRATE ECOSYSTEM SYNERGIES

Where it really shows: when all five agents follow the same equipment

The value shows up when quoting, renewal and service all revolve around the installed base

Quotes, campaigns, technical reports, telemetry data and deliveries connect to create complete flows with no duplicated work.

Vantegrate ecosystem

One AI Platform, Unified & Integrated
into every process and system in your company

Go-live in 4–8 weeksTypical ROI in 3–6 months24/7 operation · 6 countries
Vantegrate agent hubCentral AI engine connected to the five agents: Arconte, Sellium, Revio, Trazzo and Metrix.

Vantegrate

AI Platform

Arconte

-

Document AI

Sellium

-

WhatsApp Sales

Revio

-

WhatsApp Marketing

Trazzo

-

Logistics AI

Metrix

-

WhatsApp BI

IntelligenceConversationOperations

Regional coverage

Argentina
Mexico
Colombia
Chile
U.S.
Spain
Brazil
+ all of Latin America
Native languages🇪🇸 ES · 🇺🇸 EN · 🇧🇷 PT

Dedicated implementation

We are not self-service. We configure every agent with your rules and your integrations.

1Step 1: Demo and assessment
2Step 2: Proposal and kickoff
3Step 3: Go-live and ongoing support
35+ Integrations
MercadoPagoStripeWhatsApp Business APISAPOracle NetSuiteJD EdwardsDynamics 365Tango GestiónBejermanSalesforceHubSpotShopifyVTEXTiendanubeMercadoPagoStripeWhatsApp Business APISAPOracle NetSuiteJD EdwardsDynamics 365Tango GestiónBejermanSalesforceHubSpotShopifyVTEXTiendanube
Partners and platform standards
Salesforce PartnerOracle PartnerSOC 2 Type IIISO 27001PCI DSS99.9% SLA

Dato clave

An OEM, an integrator or a distributor could buy five disconnected tools: a chatbot, a WhatsApp marketing platform, an OCR for invoices and field reports, a BI connected to the CRM and a TMS for dispatches.

That would be five contracts, five vendors, five implementations and no data flowing from the urgent part to the renewed contract.

Dato clave

Vantegrate goes the other way: each agent was designed to hand the customer's equipment to the next, and a single team implements it all.

These are the synergies that most move the needle in Industrial Machinery:

Sellium + Revio

From the first parts order to the customer who renews the contract

A grower buys an urgent part over WhatsApp with Sellium.

Sellium identifies the equipment, dispatches the part and books the technician visit.

Revio detects the equipment approaching its 500-hour service (data from the John Deere Operations Center) and fires a technical reminder with a scheduled maintenance proposal.

If they buy, the aftermarket cycle renews; if the Service Plus contract expires in 90 days, Revio fires a renewal sequence with an early benefit.

Contract attach rate rises and the base stays active.

Sellium + Trazzo

Urgent quote with parts dispatch and technician coordination

The grower asks for an urgent part over WhatsApp for their planter during planting season.

Sellium identifies the equipment, quotes, validates the account, closes the order and books a technician visit for the next day.

Trazzo receives the order, dispatches the part with urgent freight and GPS coordinates for the field, assigns Lucas Fernandez the technician visit for tomorrow, communicates live tracking and captures a digital POD with a photo of the part and the repaired equipment.

The entire process (from the inquiry to the visit closeout) happens without anyone on the administrative team stepping in.

Arconte + Metrix

Field service reports processed and real FTF in real time

Field service reports reach Arconte via a photo the technician sends from the field.

Arconte extracts parts replaced, hours, fault and recommendations, and pushes it to the field service system and the equipment's history.

Metrix queries that information in real time and gives the Head of Service FTF by zone, MTTR for critical equipment and warranty cost by model.

Decisions on technician training, rate-card adjustments and upgrade proposals are made with same-day data.

Sellium + Metrix

Industrial quoting that learns from itself

Every Sellium quote generates data: which inquiries come up most, which objections appear, which MTO timelines are met, which customers respond to a post-equipment contract offer.

Metrix turns that into actionable intelligence: "growers with planters over 5 years old accept the Service Plus contract 40% more often than those who just bought", "part number AN281888 runs out first thing Mondays in the Pergamino territory", "weekend inquiries convert 25% better".

The OEM does not just sell: it also learns where to monetize the base better.

Revio + Trazzo

An end-to-end experience with WhatsApp at every industrial customer milestone

Construcciones del Norte gets a reminder from Revio: their Caterpillar 320 excavator hit 985 hours and in 15 more it is due for its 1,000-hour service.

They confirm over WhatsApp.

Trazzo builds technician Sergio Romero's route to mile marker 380 on the highway with parts reserved, communicates a live ETA to the customer and captures a digital POD with a photo of the serviced equipment and the completed checklist.

The next day, Revio fires an NPS survey and, 60 days before the Service Plus coverage expires, a renewal proposal with an early benefit.

The customer gets an experience the independent aftermarket competition cannot replicate.

VALUE BY TYPE OF INDUSTRIAL MACHINERY COMPANY

We design every implementation around the company's operating model

An OEM, an integrator, a distributor and an EaaS operator need different focuses

OEMs, integrators, distributors, industrial service companies and EaaS operators share technology, but not the same operating goals.

Dato clave

There is no such thing as a single "Industrial Machinery company".

Each sub-vertical and each operating model (OEM, integrator, distributor, services, EaaS) has its own metrics, cycles and pain points.

That is why every Vantegrate implementation is tailored to the business.

For OEMs in agricultural, construction, mining, industrial and robotics machinery

What practical value you'll find when you open this section

The focus is on monetizing the installed base, raising contract attach rate and improving customer uptime.

Vantegrate handles technical and parts inquiries over WhatsApp with equipment identification; communicates maintenance reminders based on real hours of use (OEM-specific telemetry); processes field service reports from the field; measures uptime, MTBF, FTF, attach rate and service revenue / total revenue; and coordinates heavy equipment and technician logistics.

For industrial integrators and turnkey projects

What practical value you'll find when you open this section

The focus is on quoting with industrial CPQ, managing complex projects and building equipment from multiple manufacturers.

Vantegrate quotes configurations with a realistic lead time against the master schedule, processes bulky import documentation, manages technical certifications and measures the quote-to-order ratio by the end customer's vertical.

For specialty machinery and parts distributors

What practical value you'll find when you open this section

The focus is on effective coverage of growers and industrial customers, urgent dispatch of critical parts and monetizing aftermarket versus independent competition.

Vantegrate serves over WhatsApp with stock by branch, reactivates the dormant base, processes invoices from multiple manufacturers and coordinates urgent dispatches with live tracking.

For industrial services and field service companies

What practical value you'll find when you open this section

The focus is on SLA compliance, FTF (first-time fix rate), MTTR and contract renewal.

Vantegrate opens tickets over WhatsApp with equipment and contract identification, books technical visits with a technician of the right skill set, processes field service reports from the field and fires contract renewals 90/60/30 days before expiration.

For Equipment-as-a-Service (EaaS) companies and servitization models

What practical value you'll find when you open this section

The focus is on the subscription lifecycle (upgrade, downgrade, cancellation), recurring usage billing and contractual uptime reporting.

Vantegrate manages the subscription over WhatsApp, processes connected-equipment usage reports for automatic billing and measures uptime delivered to the customer versus the contractual SLA.

WHY VANTEGRATE

We do not sell you a license: we leave AI monetizing your installed base

We do not sell software: we deliver artificial intelligence implemented in pre-sale, aftermarket and field service

Our team configures, integrates, trains and supports the industrial operation (including pre-season campaigns and harvest/job-site peaks) so artificial intelligence works in production, not just in a demo.

Dato clave

The market is full of self-service platforms that promise a lot and deliver little: a low fee and then you configure, integrate, train and maintain it.

With time and a technical team, something eventually works.

But the customer's equipment stops now and the aftermarket goes to whoever quotes first.

Dato clave

Vantegrate is something else.

We are a premium implementation team with experience serving OEMs, integrators, specialty distributors and industrial service companies across Latin America and the United States.

We take the measurements, configure the suite, integrate with the industrial ERP, the CRM, the Field Service Management, the CPQ, the PLM, the IoT platforms and whatever you already run, train the team and stay on as an operating partner, including every pre-season campaign and every harvest or job-site peak.

What sets us apart

Six pillars that define how we work in Industrial Machinery

End-to-end managed implementation

The customer only validates and approves. No programming, no API configuration, no model training on the industrial company's internal team.

Native integration with Salesforce, SAP, Oracle, ServiceMax and IoT

For industrial companies already running those platforms, we come in as first-class citizens: without replacing the ERP, industrial CRM, Field Service Management or PLM.

Focus on mid-sized and large machinery companies

We do not serve thousands of small accounts; we serve a few OEMs, integrators, distributors and industrial service companies with depth and knowledge of the sector's nine sub-verticals.

Complete suite, a single partner

Quoting, installed base activation, technical documentation, industrial BI and logistics + field service integrated in one project, one team, one contract.

Verifiable results

Every implementation includes the customer's baseline metrics and quantifiable targets: quote lead time, quote-to-order ratio, uptime, MTBF, MTTR, FTF, attach rate, contract renewal rate, service revenue / total revenue.

Continuous post-go-live support

We do not abandon the operation after launch. We stay through every pre-season campaign, every harvest/job-site peak, every export market opening and every model launch.

Security and compliance

International certifications inherited from the platforms your implementation runs on, Salesforce and Oracle Cloud Infrastructure (SOC 2 Type II, ISO 27001), and IEC 62443 support for industrial automation cybersecurity (when we integrate a customer's OT systems). E2E encryption, granular access controls and compliance with local regulations (Law 25.326, LGPD, LFPDPPP, GDPR, CCPA / CPRA), industrial standards (ISO 9001, ISO 14001, ISO 45001, ISO 55000) and the technical certifications the sector requires (CE marking, UL listing, IRAM, INMETRO, NOM, IEC, API, ASME, ATEX for hazardous zones). We support the safety bulletin and recall traceability that agriculture, construction, mining and automotive jurisdictions require. For a company that integrates connected equipment telemetry, that is not optional: it is a requirement.

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Vantegrate

The customer configures, integrates and maintains

End-to-end managed implementation

APIs and connectors left to the IT team

Native integration with Salesforce, SAP, ServiceMax, ThingWorx

Thousands of accounts with standardized attention

A few OEMs and distributors, maximum depth

Five tools from five vendors

Quoting, installed base, docs, BI and logistics in one

No baseline metrics or per-sub-vertical targets

Verifiable results from day one

The vendor disappears after launch

An operating partner through every season and pre-peak campaign

Verifiable results of artificial intelligence in Industrial Machinery

Uptime, attach rate and renewal indicators that measure real impact

Every implementation starts from a baseline and is evaluated with concrete Industrial Machinery business indicators.

Every implementation is measured to maximize results. These are the fronts where our Industrial Machinery clients see consistent improvements when adopting the full suite:

In sales (Sellium)

What practical value you'll find when you open this section

  • Aftermarket parts quotes in minutes, not hours
  • Better quote-to-order ratio by responding on time and with technical precision
  • Higher effective coverage of the installed base through systematic follow-up
  • Capture of urgent off-hours orders (early mornings during peak season)

In retention and repurchase (Revio)

What practical value you'll find when you open this section

  • Better conversion to scheduled service with programmed maintenance reminders
  • More service contract renewals with a 90/60/30-day sequence
  • Reactivation of dormant equipment that independent competitors were capturing
  • Much higher open rates than email (sector studies put WhatsApp at 75-98% versus a real-world 20-25% for email; Bird, Brevo)

In administrative processes (Arconte)

What practical value you'll find when you open this section

  • Significant reduction in per-document processing cost
  • Field service work order closeout in minutes instead of days
  • EaaS usage billing ready at the start of the month instead of a week or more later
  • Freed-up administrative time in large field service operations

In decisions and business intelligence (Metrix)

What practical value you'll find when you open this section

  • Time to get an uptime, MTBF or FTF figure down from days to seconds
  • Service revenue, attach rate and renewal rate in natural language over WhatsApp
  • Field access for field service supervisors
  • Predictive alerts based on OEM-specific telemetry ahead of failure

In logistics and last mile (Trazzo)

What practical value you'll find when you open this section

  • Urgent critical-parts dispatch with live tracking and digital POD
  • OTIF improvement to industrial customer plants moving toward the levels major customers demand (leading retailers require on the order of 98%)
  • Technician coordination with reserved parts that raises FTF (first-time fix rate)
  • Fewer calls to customer service over industrial WISMO

We show you how this lands in your installed base and your aftermarket, not a generic OEM

A personalized demo to understand your real industrial operation

The first conversation identifies frictions, prioritizes products and projects returns with data from your specific case.

Dato clave

We do not do canned demos.

The first conversation is a working session: we understand your model (OEM, integrator, distributor, industrial services, EaaS) and your sub-vertical (agriculture, construction, mining, robotics, food), and what installed base you work with.

We flag which agents would give you the most impact and project results with your own numbers: quote lead time, attach rate, renewal rate, uptime, service revenue.

Anyone who requests a personalized demo walks away with

What practical value you'll find when you open this section

  • A clear diagnosis of the friction points in their industrial and aftermarket operation
  • A prioritized recommendation of which AI Platform products to implement first
  • A return-on-investment projection calculated with their data
  • An implementation plan with timeline and required resources, aligned to the seasonal calendar (harvest, job site) if applicable
  • Want to learn more about pricing and engagement models? Our team puts together a tailored proposal after the discovery session.
Preguntas frecuentes

Frequently asked questions about artificial intelligence for Industrial Machinery and aftermarket

The essentials to understand how Vantegrate is implemented across OEMs, integrators, specialty distributors, industrial service companies and Equipment-as-a-Service operators in the sector's nine sub-verticals.

Platform

What kind of Industrial Machinery companies can use Vantegrate?

Vantegrate is built for the nine typical sub-verticals in the sector: general Industrial Machinery (lathes, presses, compressors, production lines, automation), agricultural (John Deere, Case IH, AGCO, CLAAS, New Holland), construction (Caterpillar, Komatsu, Volvo CE, JCB, Hitachi), mining (Sandvik, Epiroc, Metso), logistics and warehousing (Toyota Material Handling, Crown, Hyster, Daifuku, Dematic), automation and robotics (FANUC, ABB, KUKA, Yaskawa, Universal Robots), energy (GE, Siemens Energy, ABB, Schneider), food and beverage (Tetra Pak, GEA, Krones, Marel) and medical/scientific industrial. It applies to all five operating models: OEM, industrial integrator, specialty distributor, industrial services company and Equipment-as-a-Service (EaaS).

Platform

Does Vantegrate replace my Field Service Management, CPQ or PLM?

No. Vantegrate integrates with existing systems: Field Service Management (Salesforce Field Service, ServiceMax by PTC, Microsoft Dynamics 365 Field Service, Oracle Field Service Cloud, IFS Field Service Management, SAP Service Cloud), industrial CPQ (Salesforce Revenue Cloud, SAP CPQ, Oracle CPQ Cloud, Tacton, Configit, PROS, Experlogix), PLM (Siemens Teamcenter, PTC Windchill, Dassault Systemes ENOVIA, Autodesk Vault, Aras Innovator), industrial ERP and industrial CRM. The goal is to speed up the operation without forcing the company to replace its stack.

Product

Does Sellium identify equipment by serial number and show a full history?

Yes. It identifies the equipment by serial number, asset tag or name in the customer's fleet, and pulls from the CRM and ERP: model, manufacture date, location, active contract, warranty, maintenance history, prior interventions and parts orders. The salesperson or technician does not have to run five queries to get context: they get it all in Sellium's first response.

Product

Does it quote parts by equipment application and by symptom?

Yes. It supports search by part number, description, cross-reference, application to the customer's equipment and by symptom. That is, the customer describes the problem in natural language (for example, 'a disc broke on my John Deere 1890 No-Till Air Seeder') and Sellium identifies the equipment by serial number, suggests the candidate parts with stock by branch, distinguishes between genuine OEM and approved aftermarket at differentiated pricing, and arranges an urgent dispatch with the customer's GPS coordinates.

Implementation

How is the result of an implementation measured in Industrial Machinery?

Every project starts from an operating baseline and is measured with concrete sector indicators: quote lead time (aftermarket under 4 hours, new equipment under 7 days), quote-to-order ratio in aftermarket and new equipment, customer uptime, equipment MTBF and MTTR, First-Time Fix Rate (FTF), SLA compliance, service contract attach rate, contract renewal rate, service revenue / total revenue, aftermarket revenue per installed unit and industrial NPS.

Implementation

How long does an implementation take for a company with an installed base of 5,000+ units?

Typical go-live is 8 to 14 weeks depending on CPQ complexity, the number of catalog models and integration with field service, ERP and IoT platforms. We implement in phases: conversational aftermarket first (weeks 1-6), pre-sale and CPQ after (weeks 6-14). For companies with an installed base over 10,000 units or integration with OEM-specific platforms (John Deere Operations Center, Caterpillar VisionLink, Komatsu Komtrax, FANUC FIELD), the modeling phase can extend further.

Platform

How does Vantegrate's artificial intelligence work at an Industrial Machinery company?

AI agents integrate with the industrial ERP, industrial CRM, Field Service Management, CPQ, PLM, IoT platforms (PTC ThingWorx, Siemens MindSphere, GE Predix, AWS IoT, Azure IoT) and OEM-specific telemetry (John Deere Operations Center, Caterpillar VisionLink, Komatsu Komtrax, FANUC FIELD system, Toyota I_Site). They serve customers over WhatsApp with equipment identification by serial number; process field service reports from the field with OCR + LLM (IDP); answer business questions in natural language; and coordinate heavy equipment and technician logistics with special permits. All without replacing current systems.

Product

Does it handle CPQ for configurable equipment and turnkey projects?

Yes. Integration with Salesforce Revenue Cloud (CPQ), SAP CPQ, Oracle CPQ, Tacton, Configit, PROS and Experlogix. It configures equipment based on options, validates technical rules, calculates a realistic manufacturing lead time against the master production schedule and assembles a quote with terms, financing, export INCOTERMS and an associated service contract. For Engineer to Order, it captures the project's parameters and hands off to engineering with full customer context.

Product

Does it integrate with IoT platforms like ThingWorx, MindSphere or OEMs' own platforms?

Yes. Integration with PTC ThingWorx, Siemens MindSphere, GE Predix, AWS IoT, Azure IoT and OEM-specific platforms (John Deere Operations Center, Caterpillar VisionLink, Komatsu Komtrax, FANUC FIELD system, Toyota I_Site). Real hours of use, maintenance alerts and remote diagnostics feed Revio's segmentation: when a connected unit triggers an alert, Sellium proactively contacts the customer to schedule service before a failure, and Metrix shows usage patterns and maintenance predictions in natural language.

Product

Does it support the Equipment-as-a-Service model and usage billing?

Yes. For EaaS, Sellium manages subscription, upgrade, downgrade and cancellation over WhatsApp. Arconte processes monthly usage reports from connected equipment and generates automatic recurring billing with per-unit detail. Metrix shows uptime delivered to the customer versus the contractual SLA and supports models based on hours of use, units produced, or outcome (power-by-the-hour, usage-based pricing). EaaS billing typically moves from 7-10 days after month-end to day 3 of the month.

Security

Do you comply with IEC 62443, ISO 27001 and industrial cybersecurity regulations?

Yes. Your implementation runs on Salesforce and Oracle Cloud Infrastructure, which maintain SOC 2 Type II and ISO 27001: those certifications belong to the platforms, not to Vantegrate. For integration with a customer's OT systems, we follow IEC 62443 (cybersecurity in industrial automation and control) and NIS2 (EU). TLS 1.3 encryption in transit, AES-256 at rest, OAuth 2.0 authentication with SAML and MFA, network segmentation for OT integrations. We comply with Law 25.326, LGPD, LFPDPPP, GDPR, CCPA / CPRA and sector regulations for traceable safety bulletins and recalls (automotive, agriculture, mining). We support the sector's technical certifications (CE marking, UL listing, IRAM, INMETRO, NOM, IEC, API, ASME, ATEX for hazardous zones).

Platform

Does it integrate with Salesforce Field Service, ServiceMax or Dynamics 365 Field Service?

Yes, native integration. Sellium checks technician schedules, opens work orders, captures service closeout and keeps the equipment history synced. Arconte processes the technician's field reports (a photo over WhatsApp or from the mobile app) and pushes to the field service system with parts replaced, hours, fault and recommendations. Trazzo coordinates the technician's route with reserved parts and special permits when applicable.

Product

How do you automate aftermarket and service contract renewal over WhatsApp?

Automating conversational aftermarket requires: integration with the industrial CRM and Field Service Management to identify the customer and the equipment; a connection to the ERP for stock and prices; rate-card rules by contract tier (basic, intermediate, premium); OEM telemetry or the customer's logged hours of use; templates pre-approved by Meta. Sellium quotes urgent parts with serial-number identification and stock by branch. Revio fires maintenance reminders by real hours and an automated 90/60/30-day sequence before contract expiration with a renewal proposal, ROI versus the cost of no coverage, and a similar customer's testimonial.

ROI

How do you measure the ROI of artificial intelligence at an Industrial Machinery company?

ROI is measured by combining incremental revenue (quote lead time in minutes that raises the quote-to-order ratio, higher service contract attach rate, more renewals ahead of expiration, reactivation of dormant equipment in aftermarket that independent competitors were capturing, capture of urgent off-hours orders during peak season) with operating savings (field service work order closeout from 24-72 hours to minutes, faster EaaS usage billing, freed-up administrative FTEs, urgent dispatches coordinated with no call center, fewer industrial WISMO calls). As a sector reference, aftermarket margin comfortably outpaces new equipment (McKinsey puts services EBIT near 25% versus around 10% for new equipment; Deloitte estimates operating margin at around 2.5x) and WhatsApp open rates far exceed email (75-98% versus 20-25%; Bird, Brevo). Estimated payback varies by case, based on baseline: every implementation starts from a baseline and is measured with concrete sector KPIs.

Each AI agent applied to Industrial Machinery is part of a broader suite. Get to know each product in detail, the technology it runs on and how to engage us.

Products

Explore each agent in depth: Sellium for conversational quoting with equipment identification and industrial CPQ, Revio for installed base activation with reminders by real hours and contract renewal, Arconte for field service report and technical documentation processing, Metrix for conversational business intelligence on uptime, MTBF, FTF and attach rate, and Trazzo for heavy equipment logistics and field service coordination.

Technology

Vantegrate integrates with the stack you already run: Salesforce Manufacturing Cloud, Field Service, Revenue Cloud and Service Cloud, Oracle E-Business Suite, JD Edwards and database, plus building on those platforms' security and compliance standards (SOC 2, ISO 27001, IEC 62443 for industrial automation cybersecurity) that an operation integrating a customer's OT systems requires.

Company

Behind the suite is a premium implementation team focused on mid-sized and large OEMs, integrators, distributors and industrial service companies. Learn more about Vantegrate and review the available engagement models.

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